Irome DaquioagWinter doesn’t have to mean empty weeks or crews sitting idle. While many painting companies slow down or pause marketing altogether, the smartest contractors use direct mail marketing to lock in last-minute winter painting jobs—often within days of sending.
Irome DaquioagWhen temperatures drop, and demand slows, many painting companies pull back on marketing—waiting for warmer weather and “paint season” to return. But here’s the truth: The painters who stay visible in the winter dominate the spring.
Irome DaquioagWhen it comes to growing a painting business, too many companies focus only on finding new customers — and forget about their most profitable opportunity: previous clients who already trust them.
Irome DaquioagDigital marketing may dominate the conversation today — Facebook Ads, AI scheduling, automated follow-ups, landing pages — but one strategy continues to quietly deliver serious results for local service businesses: Direct mail marketing.